Post by account_disabled on Mar 4, 2024 21:53:23 GMT -6
Usable content always starts with the user Usable content always begins with the user, his needs, his habits, his behaviors. Only by having in-depth knowledge of the people we are addressing can we ensure that the message we write and the way in which we communicate it can be perceived correctly and easily by the people we communicate to. This means that the communication model designed by the Content Manager must be capable of meeting the user's in-depth model. 4. Usable content is obvious, effective, satisfying Usable content is obvious content , because it requires little or no reasoning and little time to invest in understanding it. They are effective and efficient , because they are complete, exhaustive and easily understandable. They are satisfying because they allow .
Usable content is effortless This feature is a bit of a synthesis Brazil Phone Number of the previous ones. As Steve Krug is keen to underline, usable content does not require any effort in terms of time, attention or understanding. Usable content makes people's lives easier . Always keep in mind that users like easy choices, they don't like to complicate their lives. Far from it, they rely on you precisely because they want to simplify it. 16 rules for learning to write usable content Do you want to learn how to write usable content for your users? Well, stop for a few more minutes. Here comes the handbook to remember! 1. Eliminate all possible questions Writing usable content means eliminating all the user's doubts and answering all their questions .
I'll give you an example. Antonio has read – or scrolled – the entire page of your website and has reached the end. He now looks around a little lost and in difficulty. He no longer knows what to do, how to act, where to go. The only easiest and most economical choice for him is to leave the site and return to Google in search of someone else capable of satisfying him better. If the content had been really usable, once he reached the end of the page, Antonio wouldn't have had time to ask himself ok, what do I do now? . It is you who must anticipate his question and clearly tell him what he must do now. They can move to another page, they can fill out a form, they can subscribe to the newsletter, they can make a purchase.
Usable content is effortless This feature is a bit of a synthesis Brazil Phone Number of the previous ones. As Steve Krug is keen to underline, usable content does not require any effort in terms of time, attention or understanding. Usable content makes people's lives easier . Always keep in mind that users like easy choices, they don't like to complicate their lives. Far from it, they rely on you precisely because they want to simplify it. 16 rules for learning to write usable content Do you want to learn how to write usable content for your users? Well, stop for a few more minutes. Here comes the handbook to remember! 1. Eliminate all possible questions Writing usable content means eliminating all the user's doubts and answering all their questions .
I'll give you an example. Antonio has read – or scrolled – the entire page of your website and has reached the end. He now looks around a little lost and in difficulty. He no longer knows what to do, how to act, where to go. The only easiest and most economical choice for him is to leave the site and return to Google in search of someone else capable of satisfying him better. If the content had been really usable, once he reached the end of the page, Antonio wouldn't have had time to ask himself ok, what do I do now? . It is you who must anticipate his question and clearly tell him what he must do now. They can move to another page, they can fill out a form, they can subscribe to the newsletter, they can make a purchase.